It is a comprehensive, intelligent tool that has been designed to allow entrepreneurs to combine sales and marketing activities, thanks to which the company’s revenues are significantly increased. The Dynamics 365 Marketing module gives you the opportunity to perform accurate, deep sales analysis, which allows you to significantly increase the return on investment in marketing. Thanks to the unification of sales and marketing data, reaching specific target groups with personalized, relevant messages and acquiring new customers becomes extremely easy.
Capabilities of Dynamics 365 Marketing
Among the many benefits of implementing the Dynamics 365 Marketing module, the most important are:
Ability to set sales priorities and track progress thanks to access to shared information
The possibility of deep client engagement in social channels
Dynamic customer segmentation that allows you to direct relevant marketing messages to the right groups of recipients
Advanced and effective built intelligence that allows you to make deep analyzes and monitor the effectiveness of marketing activities
Ease of use, ease of adjustment and extension functionalities of the Dynamics for Marketing module as well as its seamless cooperation with other services or applications used in the company’s daily work
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Who is Dynamics 365 Marketing for?
The Dynamics 365 Marketing module is a great tool for any company selling its services or products regardless of the industry. The high efficiency of multi-channel marketing activities integrated with sales results from the possibility of creating and running deeply personalized campaigns targeted at the right recipients. Other significant advantages of the Dynamics 365 Marketing module include access to a centralized customer profile, dynamic segmentation of clients (both current and potential) and monitoring of campaign effectiveness in real time.